Munchiez launch display range
A full display range for the Munchiez launch: floor stand, counter unit and side stack, all carrying the same new-shape message.
A launch needs the same story at three different footprints, because no two stores give you the same space. The range was modelled as one system so the header lock-up, the flavour blocking and the "new shape, great taste" claim stay consistent whether the store gives you a full aisle end or half a metre of counter.
Produced by mindseed design as an independent studio for PepsiCo South Africa brands through Stirfry Marketing.
- Simba Munchiez
- 2021
- 3D Visualisation, Retail POS
