Brand Activation & Point-of-Sale Design
In-store you have about two seconds and three metres. The unit has to read the offer, carry the brand and survive a retail floor, all at once.
Built for the aisle, not the artboard
A design that looks balanced at A3 on a screen can disappear on a shelf. We design to viewing distance: the mechanic legible from the aisle end, the brand block holding at a glance, the detail rewarding a shopper who stops.
The full unit, not just a panel
Header, base, side panels, prize cards, floor mats and the pack facings that sit in them. Delivered as a coherent set so the printer and the fabricator are working from the same intent.
Interactive and game mechanics
Vote-to-win, spin, chip-in and instant-prize mechanics need the rules to be obvious and the interaction to be obvious. Design and mechanic get worked out together.
Examples
All work
Questions
Do you handle the printing and build?
No. We supply print-ready artwork and 3D visuals. You keep your own printer and fabricator, which usually keeps the cost down.
Can you work to a retailer specification?
Yes. Makro, Pick n Pay and wholesale formats all have their own footprint rules, and units get designed to the one you are placing into.
Start a project
Say what the work has to do, who it is for, and when it has to be finished. A photo and one sentence is enough to start.
info@mindseed.co.za
+27 82 556 9286Fastest. Send a photo, a link or a rough brief.
+27 82 556 9286South African business hours.
info@mindseed.co.zaBest for artwork, dimensions and attachments.